How I Got Affiliates to Promote My Product

By Sean Mize  

I could not build momentum. I was doing what I teach folks to do: get five sales on your first product, then you do another one next week and sell ten. You do another the next week and you sell fifteen, and that's a lot like how I started. In fact, that's how I started. But it wasn't working to try and break into this market.

Affiliates weren't promoting for me, and I had somebody tell me that affiliates don't promote until you have fifty or a hundred sales. So what am I going to do to get over this?

I needed a strategy to recruit affiliates in a big marketplace like the Warrior Forum, ClickBank, JVZoo, etc. I was using the Warrior Forum...

The light bulb went off. What about solo ads? Instead of sending my solo ads to an opt-in form, or instead of sending them to some "Thank-You" page, I can immediately get the subscriber if I send them to the WSO (Warrior Special Offer) page, and then I would just send them to whatever my current WSO was, and get fifteen, or twenty, or thirty sales, I found that was paying for my solo ads prices, not completely, but it was helping pay for it. Then with my back end it was paying for it.

This allows me to monetize my solo ad leads, and so I was just buying solo ads left and right, sending them to a WSO (it didn't even have to be my current one - it might be the top performing one). Send it to a WSO, get as many buyers as possible, put them into my twenty-one day conversion campaign, where people were spending like $18 - $20 within twenty days in the conversion campaign, by enrolling in coaching, prepaying some things, just various things that were in the integrated conversion campaign that I put together. It was really a phenomenal thing.

Now you're thinking "Why are you telling me all of this?" I want you to see the WHY behind it. Because, one of the things that happens in your business, you may find, is that you hit obstacles, and you just don't know what to do.

I hit an obstacle and solo ads weren't performing as well, so I decided I'd stop those. Then I saw the opportunity on the Warrior Forum and I put them together like I described above. Then I ran into another obstacle!

Solo ad providers stopped being willing to sell me ads that just went to the WSO forum because they weren't getting as many clicks. Then, if they don't get as many clicks, they don't make as much money. So, the bottom line was I had a harder and harder time finding ways to do that, but! but! by now, I had hundreds of WSO buyers, that I had gotten through these solo ads, now if I launched a WSO, I could send it out, send it only the buyers that had bought from me before, that way I would keep my conversion rate really high. And then people would buy, and I'd get my fifty, or a hundred sales, and then affiliates started noticing, and started promoting for me.

And, what would happen was most of the time you would get like ten affiliates, they'd each do like five sales, and honestly, it's pretty discouraging. Pretty discouraging, I remember how discouraging it was.

How am I ever going to scale? People are either sending out a test e-mail, or all these people had really small e-mail lists, and, I think there's a mix of both. But, then, the big break happened.

Some of those affiliates, when they bought my product, they would study it themselves, and then they realized that I had really good training, and then when they promoted it to their list, they would tell the people that it was really good training, they would want to promote for me, they would start promoting for me on the first day instead of waiting until there were fifty or a hundred sales. Why? Not because of anything special at the Warrior Forum, not because of any hot copy, I don't write hot copy, I write copy that gets the job done.

But people were choosing to promote for me because they liked me!

Because I offered phenomenal training. And I think that that's something that motivated me, and said this is something that is very, very, very interesting. And then what happened was you know a few affiliates that really could pull a hundred or two-hundred sales, they started promoting for me. And then they would even send me e-mails that would say, "hey, when you're going to launch something, let me know I'd like to promote for you." Sight unseen, why? Because of the quality of the product, and so what do I leave you with when I say this. Your product's got to be great. It's got to have high quality.

Article Source: EzineArticles expert:Sean Mize

Key Factors To Guarantee Your Success In Internet Marketing

By Jeff Casmer  

Internet marketing is now a very popular way to earn income. You have the convenience of working from home, you set the goals and you apply the necessary effort needed to achieve those goals.

There are various business models with which you can make money online. Whatever business model you choose, what do you need to be successful in internet marketing?

1. Be confident! This is the first trait you will need to succeed in internet marketing. Internet marketing requires a lot of hard work, commitment, patience and focus. If you are confident, you can achieve all the success you desire.

2. Assign some start-up and ongoing resources for your business. Some people seem to think that you can make money overnight and without spending anything in internet marking. This is not true. Internet marketing is similar to any other type of a business; you will need some money to start the business and also to promote it. To be successful in internet marketing; you will need to allocate some start-up and monthly marketing budget. You will also need to invest some time, effort and dedication into your internet marketing business for you to succeed.

3. You must have a high quality product and/or you must believe in the product. Whether you have created your own product, or are selling a product as an affiliate, the product must be of high quality and you must believe in it. If you are an affiliate, you must know the product very well, and you must be proud and passionate about it - this is very important if you want to market the product appropriately. If you are not proud of the product, you will not be able to promote it compellingly. This means that you will need to be completely well informed with the details of the product or service.

4. Your sales letter must clearly show the benefits of the product or service. To succeed in internet marketing you need to make sales. In order for your website's visitors to buy from you, they will need to be informed clearly how the product will benefit them or solve a problem they may have. Your sales letter or website must clearly emphasize the key reasons why the visitor must buy the product; and also what they will lose if they do not buy your product.

5. You must always make your advertisements convincing. Avoid exaggerating in your internet marketing business' ads. People generally know whether they are being told the truth or otherwise. This is particularly important since the internet is now full of scams. Avoid writing ads that may make people think that your ad is one of those scams. Make sure that the approach, language and tone is your ad is convincing. Your goal is to represent your business as a reputable internet business that does what your ad says.

6. Develop a good reputation. A good and respected name on the internet will make it very easy for you to build your internet marketing business. Make sure that you keep your customers happy. If you look after them well, you are ensuring that you get good reviews and of course repeat business. In your internet marketing business, always make sure you deliver your promises on time and in great quality. It is important to build relationships with customers and also with your prospects.

7. Always go the 'extra mile' for your customers. This is related to the factor above. In whatever you do in your internet marketing business, apply more effort and bring in a 'personal touch'. It is very easy these days to run a 100% automated business with the auto responders, lists and ezines among other tools. However, whatever you do towards promoting your business or when dealing with your customers, try to do more - which will show them that you really care about them. You will be immensely rewarded for this - you will build a good relationship with your customers and they will come for repeat business, and you also build trust with your prospects and they will buy from you.

8. Be well-informed about the current and effective marketing techniques that are on the internet. The internet is very dynamic, and you need to develop and learn accordingly about the best strategies for building your internet marketing business. You must know about all the tools you can use such as auto responders, mailing lists, viral marketing, search engine optimization and paid advertising among others. You will need to master these promotional techniques and make them very effective. These techniques all have their advantages and disadvantages. It is also a good idea for you to consider which selected few marketing strategies will work best for your business, budget and knowledge.

These key factors can guide towards your goal of making it BIG in internet marketing.

Jeff Casmer is an award winning entrepreneur, keynote speaker, and internet marketing consultant with career sales over $25,000,000. His "Top Ranked" Earn Money at Home Directory gives you all the information you need to start, maintain, and prosper with your very own Internet Home Based Business in the 21st century.

Article Source: EzineArticles.com/?expert=Jeff_Casmer