By Dan H Grijzenhout
- They
start out by writing about things they believe in and encourage others to
comment on their site and to read their words by various forms of
promotion including:
- Posting
their thoughts and images on places like Pinterest, Instagram, Twitter,
Google+ and Flickr.
- Guest
posting on other blogging sites and encouraging people there - including
site owners to reciprocate and check out their site as well.
- When
they build enough content, they work at building a subscriber base, often
by creating Landing Pages offering a gift for every e-mail signup
- They
work at making their sites look appealing and interesting, adding posts
and content regularly to keep content and people's comments fresh and
alive.
- To make
money from their sites, as they start to grow a follower base that is
beginning to or does trust them, they start to do the following things:
- They
pursue affiliate marketing. They place ads on their sites, often for
products within their niche that they believe people who come to their site
will purchase.
- They
have usually by this time begun to build some course material that they
begin to promote on the site or they have written an E-Book or two that
they are selling that encapsulates their wisdom within that niche.
- They
look for brands that sell products within their niche who they are
comfortable promoting and they:
- Begin
to market that brand's products on their site
- They
market to the brand and begin to create some marketing campaigns on behalf
of that brand
- They
begin to build an inventory of product reviews for products within their
niche - and sometimes are getting paid in one form or another by brands
who commission them to review products.
These are the common things that I see that Bloggers do to start to earn
regular incomes from their blogs. And this is OK - a living can be made this
way and it can be a relatively good one and all some people need. But what sets
apart the superstars that make the big money at this form of entrepreneurship?
What do they do differently and what do they do better? These answers are not
that easily found but they are there nonetheless if you dig for them.
Through my research, here are some of the answers I have come up with
relating to how to become a superstar revenue earner.
- Consistency
of message and consistency of output. The superstars really grind it out.
A week will not go by without then putting out new material. They work
hard at this and it builds followers and momentum for them - momentum is
key in this industry.
- You
find them everywhere on the Internet and in real life. A person may be a
blogger but you will suddenly find/him or her also doing YouTube videos or
podcasts as well. Next thing you notice is that they are a keynote speaker
at a conference you happen upon. Bottom line is they are expert at
visibility and at self-promotion. They are not afraid to push the envelope
in any direction nor are they afraid to spend a few dollars to make
something happen. Their stories start to become bigger than life. You
notice them and want to be in their circles.
- They do
the hard research to find profitable niches to explore. They figure out
how to do SEO analysis, keyword and keyword phrase research and they do
this before they start their site or their new niche. Did I mention they
usually are building multiple niches - not just focused on one? It is
their research that drives the niche they select. They do not like most of
us, think "this is what I want to do or talk about - I wonder what
keywords will help people find me?" They do it the other way around.
They look for a dozen or so niche opportunities, they do the SEO and
Keyword research - and they know exactly what to do when they are doing
this - and they select their next niche based on a number of factors such
as:
- Who is
the competition in this niche?
- How
well do they advertise?
- Can I
replace them at the top of search Engines like Google with some work?
- Can I
create good content in this niche and is it something that is trending
well with people today?
- Are
their good keyword opportunities for it? Etc.
Once they have found a niche to pursue - or should I say their next
niche to pursue, their roll out formula for it is tried and true. They know
what to do every step of the way and they roll a lot of infrastructure they
have already built previously for other niches into it such as their existing
e-mail lists, their e-mail and auto-responder systems, their YouTube and
Podcast channels, etc. They have built a lot out there already that they can
leverage and pull into the new venture - and this brings in cross selling
opportunities for them.
So the bottom line at becoming really successful at earning revenue by
Blogging, start with your first one and get it built along with all your
support systems that automate things for you. Be consistent and work hard at it
- and it takes time! When you get it humming along smoothly? Don't think you
are done. In fact, you are just starting and it is time to take it up a notch!
Stretch yourself always and then, sooner than you think, you will be asked to
be a keynote at conferences, you will gain recognition in many places and you
will be making incomes way beyond what you started out thinking you could.
Believe, do the hard work, stretch, and you will get there.
About Dan Grijzenhout: Dan has lived a successful
entrepreneurial career for over 30 years. He has been a consultant,
entrepreneur, systems architect and developer, investor and business owner and
is now using this knowledge to create a series of "no charge to the
consumer" videos and articles in an attempt to help others pursuing
entrepreneurial business endeavors of their own.
Article Source: EzineArticles com expert Dan H Grijzenhout
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